Pre-publish checklist
The Content QC Checklist
The checks that catch AI tells before anything ships. Em dashes, filler openers, reversal patterns, missing links.
Resources
Free tools for
marketing engineers.
The checklists, templates, and systems behind the content on this site. Take what is useful and build with it.
Guide Coming soon
The $0 Content Stack
The free tools that actually compound for an early B2B brand, and how they fit together into one workflow.
In the works
Template Coming soon
The Brand Voice Template
A structured brand-voice document that AI can actually follow, so every draft sounds like you and not a committee.
In the works
5-day email course Coming soon
Become a Marketing Engineer
A free 5-day email course that takes you from zero to your first working marketing system, one build at a time.
In the works
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